42 guides · By trade show
Stand Design for Major Trade Shows
Each show has its own audience, rhythm and logistics. A stand that wins at CES would be wrong at MEDICA. Show-by-show guidance on who you are designing for and what tends to work. Always confirm dates, heights and rules in the organiser's exhibitor manual.
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By trade show 4 min
CES booth design: what works for this audience
Plan a CES booth in Las Vegas: who visits, layouts for hands-on experiences, the consumer technology audience, lead times, logistics and mistakes to avoid.
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By trade show 3 min
MWC Barcelona stand design: what works for this audience
Plan a MWC Barcelona stand: who visits, layouts for pre-booked meetings, the mobile and connectivity audience, lead times and mistakes to avoid.
Read the guide
By trade show 3 min
ISE stand design: what works for this audience
Plan a ISE stand in Barcelona: who visits, layouts for demonstrations, the pro AV and systems integration audience, lead times, logistics and mistakes to avoid.
Read the guide02All 42 guides
By trade show
Stand design for CES, MWC, Hannover Messe, MEDICA, GITEX, Gulfood and other major shows.
- CES booth design: what works for this audiencePlan a CES booth in Las Vegas: who visits, layouts for hands-on experiences, the consumer technology audience, lead times, logistics and mistakes to avoid.
- MWC Barcelona stand design: what works for this audiencePlan a MWC Barcelona stand: who visits, layouts for pre-booked meetings, the mobile and connectivity audience, lead times and mistakes to avoid.
- ISE stand design: what works for this audiencePlan a ISE stand in Barcelona: who visits, layouts for demonstrations, the pro AV and systems integration audience, lead times, logistics and mistakes to avoid.
- Hannover Messe stand design: what works for this audiencePlan a Hannover Messe stand: who visits, layouts for working machinery, the industrial technology audience, lead times and mistakes to avoid.
- MEDICA stand design: what works for this audiencePlan a MEDICA stand in Düsseldorf: who visits, layouts for demonstrations, the medical technology audience, lead times, logistics and mistakes to avoid.
- Arab Health (WHX Dubai) stand design: what works for this audiencePlan a Arab Health (WHX Dubai) stand: who visits, layouts for pre-booked meetings, the healthcare audience, lead times and mistakes to avoid.
- GITEX Global stand design: what works for this audiencePlan a GITEX Global stand: who visits, layouts for pre-booked meetings, the technology, AI and cybersecurity audience, lead times and mistakes to avoid.
- Gulfood stand design: what works for this audiencePlan a Gulfood stand in Dubai: who visits, layouts for tasting and sampling, the food and beverage audience, lead times, logistics and mistakes to avoid.
- SIAL Paris stand design: what works for this audiencePlan a SIAL Paris stand: who visits, layouts for tasting and sampling, the food innovation and retail audience, lead times and mistakes to avoid.
- Anuga stand design: what works for this audiencePlan a Anuga stand in Cologne: who visits, layouts for tasting and sampling, the food and beverage audience, lead times, logistics and mistakes to avoid.
- IFA Berlin stand design: what works for this audiencePlan a IFA Berlin stand: who visits, layouts for hands-on experiences, the consumer electronics and home appliances audience, lead times and mistakes to avoid.
- NAB Show booth design: what works for this audiencePlan a NAB Show booth: who visits, layouts for demonstrations, the broadcast, media and entertainment technology audience, lead times and mistakes to avoid.
- SEMA Show booth design: what works for this audiencePlan a SEMA Show booth: who visits, layouts for product display and orders, the automotive aftermarket audience, lead times and mistakes to avoid.
- IMTS booth design: what works for this audiencePlan a IMTS booth: who visits, layouts for working machinery, the manufacturing technology and machine tools audience, lead times and mistakes to avoid.
- PACK EXPO booth design: what works for this audiencePlan a PACK EXPO booth: who visits, layouts for working machinery, the packaging and processing audience, lead times and mistakes to avoid.
- interpack stand design: what works for this audiencePlan a interpack stand: who visits, layouts for working machinery, the packaging and processing audience, lead times and mistakes to avoid.
- bauma stand design: what works for this audiencePlan a bauma stand: who visits, layouts for working machinery, the construction machinery and mining audience, lead times and mistakes to avoid.
- Cosmoprof Worldwide Bologna stand design: what works for this audiencePlan a Cosmoprof Worldwide Bologna stand: who visits, layouts for product display and orders, lead times and the mistakes exhibitors make.
- Natural Products Expo West booth design: what works for this audiencePlan a Natural Products Expo West booth: who visits, layouts for tasting and sampling, lead times and the mistakes exhibitors make.
- RSAC Conference booth design: what works for this audiencePlan a RSAC Conference booth in San Francisco: who visits, layouts for demonstrations, the cybersecurity audience, lead times, logistics and mistakes to avoid.
- Black Hat USA booth design: what works for this audiencePlan a Black Hat USA booth: who visits, layouts for demonstrations, the information security research audience, lead times and mistakes to avoid.
- HIMSS Global Health Conference booth design: what works for this audiencePlan a HIMSS Global Health Conference booth: who visits, layouts for demonstrations, the health IT audience, lead times and mistakes to avoid.
- Salone del Mobile stand design: what works for this audiencePlan a Salone del Mobile stand: who visits, layouts for product display and orders, lead times and the mistakes exhibitors make.
- ITB Berlin stand design: what works for this audiencePlan a ITB Berlin stand in Berlin: who visits, layouts for pre-booked meetings, the travel and tourism audience, lead times, logistics and mistakes to avoid.
- WTM London stand design: what works for this audiencePlan a WTM London stand in London: who visits, layouts for pre-booked meetings, the travel and tourism audience, lead times, logistics and mistakes to avoid.
- Arabian Travel Market stand design: what works for this audiencePlan a Arabian Travel Market stand: who visits, layouts for pre-booked meetings, the travel and tourism audience, lead times and mistakes to avoid.
- Intersolar Europe stand design: what works for this audiencePlan a Intersolar Europe stand: who visits, layouts for demonstrations, the solar and energy storage audience, lead times and mistakes to avoid.
- Automechanika Frankfurt stand design: what works for this audiencePlan a Automechanika Frankfurt stand: who visits, layouts for product display and orders, lead times and the mistakes exhibitors make.
- Big 5 Global stand design: what works for this audiencePlan a Big 5 Global stand: who visits, layouts for product display and orders, lead times and the mistakes exhibitors make.
- embedded world stand design: what works for this audiencePlan a embedded world stand: who visits, layouts for demonstrations, the embedded systems and electronics audience, lead times and mistakes to avoid.
- ProWein stand design: what works for this audiencePlan a ProWein stand in Düsseldorf: who visits, layouts for tasting and sampling, the wine and spirits audience, lead times, logistics and mistakes to avoid.
- Ambiente stand design: what works for this audiencePlan a Ambiente stand: who visits, layouts for product display and orders, lead times and the mistakes exhibitors make.
- gamescom stand design: what works for this audiencePlan a gamescom stand in Cologne: who visits, layouts for hands-on experiences, the video games audience, lead times, logistics and mistakes to avoid.
- ADIPEC stand design: what works for this audiencePlan a ADIPEC stand in Abu Dhabi: who visits, layouts for pre-booked meetings, the energy, oil and gas audience, lead times, logistics and mistakes to avoid.
- MIPIM stand design: what works for this audiencePlan a MIPIM stand: who visits, layouts for pre-booked meetings, the real estate and urban development audience, lead times and mistakes to avoid.
- Agritechnica stand design: what works for this audiencePlan a Agritechnica stand: who visits, layouts for working machinery, the agricultural machinery audience, lead times and mistakes to avoid.
- Paris Air Show stand design: what works for this audiencePlan a Paris Air Show stand: who visits, layouts for pre-booked meetings, the aerospace and defence audience, lead times and mistakes to avoid.
- ISC West booth design: what works for this audiencePlan a ISC West booth: who visits, layouts for demonstrations, the physical security and safety audience, lead times and mistakes to avoid.
- Bett stand design: what works for this audiencePlan a Bett stand in London: who visits, layouts for demonstrations, the education technology audience, lead times, logistics and mistakes to avoid.
- LogiMAT stand design: what works for this audiencePlan a LogiMAT stand in Stuttgart: who visits, layouts for working machinery, the intralogistics audience, lead times, logistics and mistakes to avoid.
- Pitti Uomo stand design: what works for this audiencePlan a Pitti Uomo stand: who visits, layouts for product display and orders, the menswear and fashion audience, lead times and mistakes to avoid.
- Money20/20 Europe stand design: what works for this audiencePlan a Money20/20 Europe stand: who visits, layouts for pre-booked meetings, the fintech and payments audience, lead times and mistakes to avoid.
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