In short
HIMSS buyers are health system IT and clinical leaders evaluating software, so booths should run clinical workflow demos on large screens, show integration and security credentials, and give space for scheduled meetings with health system teams. Start a custom booth about 6–9 months ahead and confirm dates, height limits and rules in the exhibitor manual.
Key points
- Where and when: Rotating US cities, annual, in spring.
- The audience is mostly cios.
- Workflow demos on large screens that show real clinical tasks.
- Meeting space for pre-booked health system teams.
- Plan a custom booth about 6–9 months before the show.
HIMSS Global Health Conference for exhibitors
The HIMSS Global Health Conference & Exhibition brings EHR vendors, health IT start-ups, analytics, cybersecurity and device integration companies together. The venue rotates between US cities, which affects logistics.
| HIMSS Global Health Conference | |
|---|---|
| City | Rotating US cities |
| Venue | A major US convention centre that changes by year |
| Sector | Health IT |
| Cycle | Annual, in spring |
| Main stand activity | Demonstrations |
| Custom stand lead time | 6–9 months |
Who you are designing for
CIOs, CMIOs, nurse informaticists, IT directors and clinical leaders from health systems.
What matters most on a HIMSS Global Health Conference booth:
- Workflow demos on large screens that show real clinical tasks.
- Meeting space for pre-booked health system teams.
- Visible interoperability and security credentials.
- A presentation screen for customer stories.
Layouts for demonstrations, by stand type
Most HIMSS Global Health Conference exhibitors build around demonstrations. How that works depends on how many sides of your plot are open. If you are unsure which type you have, see exhibition stand types.
| Stand type | Open sides | What works |
|---|---|---|
| Row (inline) | 1 | One demo point at the front edge with a screen behind it and a counter to one side; visitors watch from the aisle and step in. |
| Corner | 2 | A demo facing each aisle, with the tallest brand element at the closed corner so it reads from both approaches. |
| Peninsula | 3 | Demo pods on the three open sides, a small meeting table against the back wall for follow-up conversations. |
| Island | 4 | A hero product or small stage at the centre, demo pods on each face, and a closed core for storage and a meeting room. |
Stand ideas for HIMSS Global Health Conference
- A clinical workflow demo presented by a clinician.
- A screen showing integration with common health systems.
- Seating for health system teams arriving in groups.
Planning, approvals and logistics
Because the city changes, check local labour rules and contractor arrangements each year.
Allow about 6–9 months for a custom booth. The exhibitor manual sets height limits, open-side rules and service deadlines; see venue approval and technical drawings.
Mistakes we see at HIMSS Global Health Conference
- Abstract software slogans instead of clinical workflows.
- No seats: health system teams arrive in groups.
Try your HIMSS Global Health Conference layout in 3D
ExhibitionBase Studio turns your plot size, open sides and a brief about demonstrations into an editable 3D booth for 5 credits, renders it and exports a plan for your builder. New workspaces get 5 free credits.
Frequently asked questions
01Where is HIMSS held?
The conference rotates between US cities. Check the official site for the current year's venue and dates.
02What should a health IT booth show?
The product doing a real clinical task, end to end, ideally with a clinician presenting it.
03How early should I start designing a HIMSS Global Health Conference booth?
For a custom booth, about 6–9 months ahead: long enough for design, organiser approval, production and shipping. Shell scheme booths can be planned in weeks.
04Can I reuse my HIMSS Global Health Conference booth at other shows?
Often, if it is modular. Design the core (walls, counters, demonstrations area) to work on several plot sizes, and swap graphics per show. See [modular vs custom stands](/guides/modular-vs-custom-exhibition-stands).
Put it into practice
From a client brief to a 3D stand concept in minutes
An editable 3D exhibition stand concept from a written brief and the brand's website, at your exact size.
Guidance here reflects common practice. Venues, organisers and countries set their own rules: always check the exhibitor manual and work with a qualified stand builder and engineer for structures.
