Stand sizes

10×30 trade show booth design: layouts and rules

3 min readUpdated By the ExhibitionBase Studio team
10×30 trade show booth design: layouts and rules: a stand designed and rendered in ExhibitionBase Studio

In short

A 10×30 booth gives you 300 square feet and a long frontage, so plan it as three zones with a reason to stop at each. It works well for demos in a row or a product range. The risk is that visitors see only the middle, so anchor both ends with something tall, keeping within your show's height limit.

Key points

  • 10×30 ft is 300 sq ft, or 3.05 × 9.14 m (27.9 m²).
  • Usual type: linear or end-of-row.
  • Depth is still only 10 ft, so rooms are out.
  • Long, thin booths need several electrical drops.

A 10×30 booth in numbers

10×30
Area300 sq ft (27.9 m²)
In metres3.05 × 9.14 m
Usual typeLinear or end-of-row
Back wall30 ft wide
Demo stations3
StorageA closet at one end
Staff3–5 people
MeetingA small table zone
A planning guide. Your show's rules and floor plan decide the final layout.

Who a 10×30 booth suits

A 10×30 suits companies with several products or a team of specialists, such as a software firm running three demos at once. It's less common than a 10×20, and it works best when each zone has its own staff.

What the rules usually say

Often linear, with the same back-wall limits as a 10×10. Check your rulebook for end-of-row or corner positions.

Rules differ by show, so read the US booth rules guide, then check your show's exhibitor rulebook.

Layouts that work

  • Demo row: three stations with a shared back-wall graphic.
  • Bookends: a tall element at each end with a lounge in the middle.
  • Storefront: a product wall with a counter at one end.
A stand layout suited to a 10×30 ft booth, rendered in 3D
A Studio template of about the right proportions for a 10×30 ft booth. Generate your own at the exact size. Designed and rendered in Studio.

What to watch for

  • Depth is still only 10 ft, so rooms are out.
  • Long, thin booths need several electrical drops.
  • Staff can get strung out, so give each zone a named person.

Show services are often a large part of a US budget. See trade show booth cost.

A brief you can adapt

Try writing your brief like this: "Design a 3.05 × 9.14 m linear booth. Include back wall: 30 ft wide; demo stations: 3; storage: a closet at one end. Keep the tallest elements within the show's height limit." Add your brand website, your products and the show's rules.

Lay it out at real size

Frequently asked questions

Can a 10×30 have a meeting room?

Not a closed one, in most cases. With only 10 ft of depth, use a screened table.

What is the size of a 10×30 booth?

300 square feet, or 3.05 × 9.14 m (27.9 m²).

How many staff suit a 10×30 booth?

Usually 3–5 people. Use the [staff calculator](/tools/booth-staff-calculator) to check.

Can I use a European stand design on a 10×30 booth?

Only after checking dimensions and rules: 10 ft is 3.05 m, not a round metric size, and US height rules are different.

Put it into practice

Design your trade show booth in 3D before you brief the builder

Design a trade show booth in 3D at your exact booth size, from a 10x10 inline to a 20x20 island, with renders and drawings for your builder.

Guidance here reflects common practice. Venues, organisers and countries set their own rules: always check the exhibitor manual and work with a qualified stand builder and engineer for structures.

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