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Maison&Objet stand design: what works for this audience

3 min readUpdated By the ExhibitionBase Studio team
Maison&Objet stand design: what works for this audience: a stand designed and rendered in ExhibitionBase Studio

In short

Maison&Objet is a design-led fair for home and lifestyle brands, and its buyers shop with a trained eye. A stand must work as a styled room and a clean order point. Show complete settings instead of shelves, and keep your order system ready, because buyers often place orders at the show. Start a custom stand about 3–6 months ahead and confirm dates, height limits and rules in the exhibitor manual.

Key points

  • Where and when: Paris, twice a year in Paris, usually January and September.
  • The audience is mostly retail buyers.
  • A styled setting.
  • Clear prices and order details.
  • Plan a custom stand about 3–6 months before the show.

Maison&Objet for exhibitors

Interior designers, retailers, hotel buyers and concept stores visit. Stands are generally small, beautifully styled and changed for each edition's trends.

Maison&Objet
CityParis
VenueParis Nord Villepinte
SectorHome, interiors and lifestyle
CycleTwice a year in Paris, usually January and September
Main stand activityProduct display and orders
Custom stand lead time3–6 months
Maison&Objet at a glance. Always confirm the current edition's dates and venue with the organiser.

Who you are designing for

Retail buyers, concept stores, interior designers and hospitality specifiers.

What matters most on a Maison&Objet stand:

  • A styled setting.
  • Clear prices and order details.
  • New pieces each edition.
  • Photogenic details.

Layouts for product display and orders, by stand type

Most Maison&Objet exhibitors build around product display and orders. How that works depends on how many sides of your plot are open. If you are unsure which type you have, see exhibition stand types.

Stand typeOpen sidesWhat works
Row (inline)1A shop-like display wall with a counter for orders, leaving the floor clear to browse.
Island4A gallery route around a central feature, with order desks and buyer seating along one side.
Starting layouts for a Maison&Objet stand.
A stand layout suited to Maison&Objet, rendered in 3D
A product display and orders layout of the kind that suits Maison&Objet, built from a Studio template. Designed and rendered in Studio.

Stand ideas for Maison&Objet

  • A small room set with one colour story.
  • A wall of samples like a boutique.
  • An order desk hidden behind a screen.

Planning, approvals and logistics

Stands are usually a compact shell or a small custom build. Pack carefully, and allow time for styling after the build.

Allow about 3–6 months for a custom stand. The exhibitor manual sets height limits, open-side rules and service deadlines; see venue approval and technical drawings.

Where the budget goes at Maison&Objet

Styling time is the real cost. Allow a full day after the build for arranging and lighting products.

Mistakes we see at Maison&Objet

  • A trade-style shelf at a design fair.
  • No clear prices or minimum orders.

An example Maison&Objet brief

A 6 × 3 m stand styled as one room with a single colour story, price sheets at the counter and an order tablet hidden behind a screen.

Replace the size and the zones with your own. The plot and height limit come from your contract and the exhibitor manual.

Try your Maison&Objet layout in 3D

ExhibitionBase Studio turns your plot size, open sides and a brief about product display and orders into an editable 3D stand for 5 credits, renders it and exports a plan for your builder. New workspaces get 5 free credits.

Frequently asked questions

How often is Maison&Objet held?

Twice a year in Paris, usually in January and September. Check the current dates.

What should a small brand show?

A complete styled setting with a clear order offer.

How early should I start designing a Maison&Objet stand?

For a custom stand, about 3–6 months ahead: long enough for design, organiser approval, production and shipping. Shell scheme stands can be planned in weeks.

Can I reuse my Maison&Objet stand at other shows?

Often, if it is modular. Design the core (walls, counters, product display and orders area) to work on several plot sizes, and swap graphics per show. See [modular vs custom stands](/guides/modular-vs-custom-exhibition-stands).

Put it into practice

From a client brief to a 3D stand concept in minutes

An editable 3D exhibition stand concept from a written brief and the brand's website, at your exact size.

Guidance here reflects common practice. Venues, organisers and countries set their own rules: always check the exhibitor manual and work with a qualified stand builder and engineer for structures.

Your next stand

Design the stand before the client asks twice.

Start with 5 free credits: enough for a complete AI stand design. Editing, drawings and exports are always free.