Stand sizes

9 × 6 m booth design: layouts for 54 m²

3 min readUpdated By the ExhibitionBase Studio team
9 × 6 m booth design: layouts for 54 m²: a stand designed and rendered in ExhibitionBase Studio

In short

A 9 × 6 m (20 × 30 ft) stand is large enough to combine a meeting room, a theatre or demo area and a store, usually as a peninsula or island. Plan the closed elements (room, store) along the back or in a core and keep at least two open sides active.

Key points

  • 9 × 6 m is 54 m², about 581 sq ft (30 × 20 ft (a 20 × 30 booth)).
  • Staff: 3–5; about 18 visitors at once in comfort.
  • Meeting space: One closed room for four to six people.
  • Storage: 2–3 m², with space for coats and stock.

9 × 6 m in numbers

9 × 6 m
Area54 m² (about 581 sq ft)
Nearest US size30 × 20 ft (a 20 × 30 booth)
Staff3–5
Visitors at onceAbout 18, allowing about 1.5 m² of open floor each
Meeting spaceOne closed room for four to six people.
Storage2–3 m², with space for coats and stock.
Shell scheme or space onlyUsually space only.
Rules of thumb for planning. Your activities and the organiser's rules decide the final layout.

What fits on a 9 × 6 m stand

ItemQuantity
Reception counter1
Demo points2–3
Meeting room1 for 4–6
Screens2–3
Store2–3 m²
Bar or coffee pointOptional
A realistic kit for 54 m².

Each piece of furniture removes floor that visitors would stand on. Start with the minimum and add only what serves the stand's objective.

Layout ideas

  • Room and theatre: a meeting room in one back corner, a store in the other and a theatre with a large screen between them facing the aisle.
  • Demo street: three or four demo stations along the long front, with a lounge behind.
  • Peninsula hub: a central counter or bar visible from all three open sides.
A stand layout suited to a 9 × 6 m plot, rendered in 3D
A layout that suits about 54 m², from a Studio template. Designed and rendered in Studio.

By number of open sides

Stand typeHow it changes the layout
Row (one open side)The usual type at this size: one front, brand on the back wall.
Corner (two open sides)Two entrances; put the tallest element where the closed walls meet.
Peninsula (three open sides)Back wall for storage and meeting space; activity on three faces.
Island (four open sides)No back wall: a central core or feature with activity on every face.

See exhibition stand types for what each type means and how organisers classify them.

Things specific to 9 × 6 m

This is a common upgrade size for exhibitors moving from inline booths; reuse a modular back wall from smaller shows by extending it, not replacing it.

Frequently asked questions

Is a 20 × 30 booth an island?

It can be an island or a peninsula; it depends on how many sides are open on the floor plan.

How many people can staff a 9 × 6 m stand?

3–5. More staff leave less room for visitors; plan about one staff member per activity point.

How big is 9 × 6 m in feet?

About 30 × 20 ft (a 20 × 30 booth): 54 m² is roughly 581 sq ft. Use the organiser's exact dimensions for graphics and drawings.

Can a 9 × 6 m stand have a meeting room?

One closed room for four to six people.

Put it into practice

Design your trade show booth in 3D before you brief the builder

Design a trade show booth in 3D at your exact booth size, from a 10x10 inline to a 20x20 island, with renders and drawings for your builder.

Guidance here reflects common practice. Venues, organisers and countries set their own rules: always check the exhibitor manual and work with a qualified stand builder and engineer for structures.

Your next stand

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